Limitations of Other Fraud Solutions
Simply put, the nature of the problem is that both personal identity information and computers that perform online transactions are easily acquired and recycled by today's sophisticated fraudsters. The battle is uneven, with criminals hiring expert hackers while merchants remain blind to who they are really doing business with.- Identity Verification: Personal details can be lost and stolen — by keystroke logging, phishing, blog scraping, card theft, etc.
- Credit Card Authorization: Massive theft of credit-card details from websites means that the purchase authorization is a weak metric in CNP transactions.
- IP Adress Blacklisting: IP Addresses are easily changed or hidden behind proxies.
- IP Geolocation: Fraudsters use proxies to disguise their true location, or use compromised computers to appear legitimate.
- Device Tagging: The rise of Botnets mean a new device can be used for every fraudulent transaction. Merchants need first-time fraud protection based on a more comprehensive approach to device risk.
- Browser Profiling: Any attribute measured through the browser, for example clock and language settings, are open to manipulation.
- Shipping Address: Digital Goods have no shipping address. "Remailing" means the address is less useful for detecting potential fraud.