For the Biggest E-Tail, E-Commerce Event Ever, Marketers Turned to ThreatMetrix’s “The Network” to Protect 1 in 4 U.S. Online Transactions on Black Friday and Cyber Monday.

Posted on December 6th, 2013 by Dan Rampe

Black Friday

This year Black Friday and Cyber Monday online sales jumped 16 percent to $4.2 billion. Including transactions for 4 of the top 10 online retailers and based on an average order value of $130, ThreatMetrix’s™ Global Trust Intelligence Network (The Network) screened an amazing one in four U.S. e-commerce transactions on the biggest shopping days of the year. And, it should come as no surprise that the data shows there’s been a significant hike in the number of mobile transactions.

The Network’s data includes transactions from thousands of retailers, including 4 of the top 10 of the top online merchants. ThreatMetrix protects them all from cybercrimes that range from account takeover to payment fraud and identity spoofing.

“ThreatMetrix enables e-tailers to tell the difference between who’s been naughty or nice this holiday season without putting up roadblocks like two factor authentication,” said Alisdair Faulkner, chief products officer, ThreatMetrix. “The high volume of transactions ThreatMetrix screened and protected over the Thanksgiving weekend – and continues to protect throughout the holiday season and year-round – is evidence of our exponential growth in the past year. Following the launch of The Network earlier this year, ThreatMetrix has continued to grow its customer base in e-commerce and financial services in response to the tsunami of stolen identities and malware that have hit our cyber shores this year.”

Big Boom in Mobile Transactions over Thanksgiving Weekend

Based on data gathered from The Network, ThreatMetrix found that mobile devices accounted for 23 percent of all e-commerce transactions on Thanksgiving and Black Friday. However, there was a drop-off on Cyber Monday from 23 percent to 15.4 percent of total e-commerce transactions.

“It was ‘tablets at the table’ this year when Thanksgiving Day mobile spending reached record levels and continued throughout the holiday weekend,” said Faulkner. “The reason for a drop-off on Cyber Monday is likely due to the trend of American consumers shopping on their desktops during the workday. Given the rise in mobile spending to kick off the holiday shopping season, retailers and consumers need to be wary of cybercriminals looking to capitalize on mobile commerce profits.”

iPhone on Top

When screening transactions, ThreatMetrix identifies mobile data by device type. iPhone led the way with more than 81.5 percent of mobile transactions. Android came in second with 18.1 percent, while all other devices accounted for 0.4 percent of mobile transactions.

“As iPhone and Android transactions continue to control the mobile market, cybercriminals will develop sophisticated strategies to target iOS and Android software for personal gain,” said Faulkner. “Common mobile fraud risks during the holiday season and throughout the year include use of VPN services for IP Address spoofing and using jailbroken devices to spoof mobile device fingerprints. Retailers accepting mobile transactions must have layered, preventative measures in place to differentiate between authentic and fraudulent transactions and protect against cybercrime.”

The Global Data Repository. A Retailer’s Bulwark against Cybercrime

Differentiating between authentic and suspicious mobile transactions and online activity, The Network is a comprehensive global repository of fraud data that protects tens of millions of users every day from mobile threats through the use of real-time analytics to evaluate the validity of logins, payments, new account registrations and remote access attempts.

ThreatMetrix secures Web transactions against account takeoverpayment fraudidentity spoofing, malware, and data breaches. The ThreatMetrix Global Trust Intelligence Network, which analyzes 500 million monthly transactions, provides context-based authentication and Web fraud prevention to help companies accelerate revenue, reduce costs and eliminate friction. ThreatMetrix protects more than 1,900 customers and 9,000 websites across a variety of industries, including financial servicesenterprisee-commerce, payments, social networks, government, and insurance. For more information, visit www.threatmetrix.com or call 1-408-200-5755.

Join the cybersecurity conversation by visiting the ThreatMetrix blogFacebookLinkedIn and Twitter pages.

 

ThreatMetrix Protected 1 in 4 U.S. E-Commerce Transactions on Black Friday and Cyber Monday

Posted on December 6th, 2013 by Dan Rampe

Data from the ThreatMetrix™ Global Trust Intelligence Network Shows Mobile Devices Accounted for Nearly One in Four Thanksgiving Weekend E-Commerce Transactions

San Jose, Calif. – December 6, 2013 – ThreatMetrix™, the fastest-growing provider of integrated cybercrime solutions, today announces the ThreatMetrix™ Global Trust Intelligence Network (The Network) screened one in four U.S. e-commerce transactions on Black Friday – including transactions for several of the top 10 online retailers. Leveraging the high volume of transactions in The Network, ThreatMetrix analyzed mobile spending data for Thanksgiving through Cyber Monday.

According to Adobe, for Black Friday Day and Cyber Monday, online sales grew 16 percent over the same period last year to $4.2 Billion. Based on an average order value of $130, ThreatMetrix’s Network screened one in four total U.S. e-commerce transactions on Black Friday and Cyber Monday – the two largest shopping days – and found a significant rise in mobile transactions.

Data from The Network includes transactions from thousands of retailers including four of the top 10 online retailers that ThreatMetrix protects from cybercrime threats such as account takeover, payment fraud and identity spoofing.

“ThreatMetrix enables e-tailers to tell the difference between who’s been naughty or nice this holiday season without putting up roadblocks like two factor authentication,” said Alisdair Faulkner, chief products officer, ThreatMetrix. “The high volume of transactions ThreatMetrix screened and protected over the Thanksgiving weekend – and continues to protect throughout the holiday season and year-round – is evidence of our exponential growth in the past year. Following the launch of The Network earlier this year, ThreatMetrix has continued to grow its customer base in e-commerce and financial services in response to the tsunami of stolen identities and malware that have hit our cyber shores this year.”

Thanksgiving Weekend Sees Boom in Mobile Transactions

Leveraging data from The Network, ThreatMetrix found that mobile devices accounted for a total of 23 percent of total e-commerce transactions on Thanksgiving and Black Friday, but showed a significant drop-off on Cyber Monday – with 15.4 percent of total e-commerce transactions.

“It was ‘tablets at the table’ this year with Thanksgiving Day mobile spending reached record levels and continued throughout the holiday weekend,” said Faulkner. “The reason for a drop-off on Cyber Monday is likely due to the trend of American consumers shopping on their desktops during the workday. Given the rise in mobile spending to kick off the holiday shopping season, retailers and consumers need to be wary of cybercriminals looking to capitalize on mobile commerce profits.”

ThreatMetrix also identified mobile data by device type and found that the iPhone continues to dominate the marketplace – with more than 81.5 percent of mobile transactions screened by ThreatMetrix. Android came in second place with 18.1 percent of mobile transactions, while all other devices combined only accounted for 0.4 percent of mobile transactions.

“As iPhone and Android transactions continue to control the mobile market, cybercriminals will develop sophisticated strategies to target iOS and Android software for personal gain,” said Faulkner. “Common mobile fraud risks during the holiday season and throughout the year include use of VPN services for IP Address spoofing and using jailbroken devices to spoof mobile device fingerprints. Retailers accepting mobile transactions must have layered, preventative measures in place to differentiate between authentic and fraudulent transactions and protect against cybercrime.”

To protect against mobile fraud and cybercrime risks, retailers must leverage a global data repository such as The Network to differentiate between authentic and suspicious mobile transactions and online activity. The Network is the most comprehensive global repository of fraud data and protects tens of millions of users every day from mobile threats with real-time analytics that evaluate logins, payments, new account registrations and remote access attempts for validity.

About ThreatMetrix

ThreatMetrix secures Web transactions against account takeoverpayment fraudidentity spoofing, malware, and data breaches. The ThreatMetrix Global Trust Intelligence Network, which analyzes 500 million monthly transactions, provides context-based authentication and Web fraud prevention to help companies accelerate revenue, reduce costs and eliminate friction. ThreatMetrix protects more than 1,900 customers and 9,000 websites across a variety of industries, including financial servicesenterprisee-commerce, payments, social networks, government, and insurance. For more information, visit www.threatmetrix.com or call 1-408-200-5755.

Join the cybersecurity conversation by visiting the ThreatMetrix blogFacebookLinkedIn and Twitter pages.

© 2013 ThreatMetrix. All rights reserved. ThreatMetrix, TrustDefender ID, TrustDefender Cloud, TrustDefender Mobile, TrustDefender Client, the TrustDefender Cybercrime Protection Platform, ThreatMetrix Labs, and the ThreatMetrix logo are trademarks or registered trademarks of ThreatMetrix in the United States and other countries. All other brand, service or product names are trademarks or registered trademarks of their respective companies or owners.

Media Contacts

Dan Rampe
ThreatMetrix
Tel: 408-200-5716
Email: drampe@threatmetrix.com

Tory Patrick
WalkerSands Communications
Tel: 312-533-9823
Email: tory.patrick@walkersands.com