November 19, 2018
November 13, 2018
This gambling company has a strong presence in the European betting market and is one of the fastest growing tech companies in the region, with expansion plans into other European geographies. The organization has a strong digital transformation strategy; prioritizing new and emerging technologies to ensure it remains at the forefront of digital innovation while maintaining its commitment to responsible gambling.
With ThreatMetrix, this gambling company has:
We have 100% success rate in disputes with regulators because intelligence from ThreatMetrix makes these cases clear cut.
With the emergence of new and evolving technologies – live/in-play betting, mobile gaming and online casinos – the gaming and gambling industry continues to be a hotbed for fraud.
This gambling company was no exception and was being targeted by cybercriminals looking to capitalize on multiple new account bonuses, engage in collusive play or attempt to monetize stolen credentials. This gambling company’s existing solution was not able to detect instances of multiple account sign-up if a user wiped cookies, or effectively identify the use of stolen identities and credit cards.
We chose ThreatMetrix because of the ability to separate the Smart ID from the Exact ID. If a user wipes his cookies, maybe the Exact ID will change, but the Smart ID will remain the same. This capability was not o ered by other companies.
This gambling company needed a solution that could effectively isolate this fraudulent behavior in real time, with the ability to block suspicious transactions or shut down accounts from known fraudsters. It needed to switch from dealing with this behavior reactively to proactively in order to reduce fraud losses.
The onboarding process with ThreatMetrix went very, very smoothly. We started monitoring new account registrations, payments, and logins, and saw a huge increase in the success of bonus abuse investigations.
The best way to tackle complex, global cybercrime is using the power of a global shared network. The ThreatMetrix Digital Identity Network collects and processes global shared intelligence from millions of daily consumer interactions including logins, payments, and new account applications. Using this information, ThreatMetrix creates a unique digital identity for each user by analyzing the myriad connections between devices, locations, and anonymized personal information. Behavior that deviates from this trusted digital identity can be accurately identified in real time, alerting This gambling company to potential fraud. Suspicious behavior can be detected and flagged for review, step-up authentication or rejection before a transaction is processed, creating a frictionless experience for trusted users.
Using ThreatMetrix intelligence we’re also able to identify accounts using fake/stolen credit cards. We can now see more accurately if a device that was previously associated with chargebacks.