ThreatMetrix Opens European Headquarters to Meet Increasing Demand for Its Fraud Prevention Solutions
Posted January 10, 2011
Fastest Growing Cloud-Based Provider of Fraud Prevention Solutions Generates 30% of Its Revenue from International Customers
LOS ALTOS, CA. – January 11, 2011 – ThreatMetrix™, the fastest growing cloud-based provider of fraud prevention solutions that do not require personally identifiable information (PII), today announced the opening of a European headquarters in The Hague, The Netherlands to provide service, support and sales to meet the growing demand for its fraud prevention solutions.
“Opening a European headquarters was a logical next step to better serve our existing and prospective customers,” said Reed Taussig, president and CEO, ThreatMetrix. “In 2010, we generated approximately 30% of our revenues from customers located outside of the U.S., with the largest percentage of non-U.S. revenues originating in Europe.”
ThreatMetrix has made several other previous investments to better serve its European customers:
• Developed a European Data Center: In 2010, ThreatMetrix opened a European data center in the United Kingdom to provide faster and more accurate fraud screening. Top European e-commerce, travel, Web 2.0 and payments companies now make up 25% of the millions of daily transactions flowing through the global ThreatMetrix Fraud Network. Many of ThreatMetrix’s customers conduct business in real-time, making it imperative the ThreatMetrix Fraud Network service quickly identifies fraudulent devices, transactions and anomalies so they can make a safe “go, no-go decision.”
• Achieved European Safe Harbor Certification: In 2010 ThreatMetrix was certified as compliant with the United States – European Union (EU) Safe Harbor Framework. The Safe Harbor Framework was developed by the European Union and the United States to bridge the different approaches to privacy. This certification reconfirms ThreatMetrix’ ongoing commitment to protect the privacy of individuals in Europe, the U.S. and wherever ThreatMetrix conducts business around the globe.
• Signed on European Resellers: ThreatMetrix has signed a variety of European reseller agreements for regional representation, including those with ExperCash (Germany) and with Athena Global Services (France).
About the ThreatMetrix Fraud Network
ThreatMetrix reduces direct fraud costs by up to 75% for its customers in Europe, North America, South America, Asia, and Australia. Delivered via the software-as-a-service (SaaS) model, the ThreatMetrix Fraud Network provides risk, IT, e-commerce, security and fraud professionals with shared intelligence in real-time for verifying new accounts, authorizing payments and transactions, and authenticating user logins, all in one integrated system. The ThreatMetrix Fraud Network utilizes a comprehensive range of device, behavioral, and transaction data to build a customizable “contextual risk score” that delivers the information fraud analysts need to make an instant “go, no-go” decision about a customer.
ThreatMetrix®, The Digital Identity Company®, is the market-leading cloud solution for authenticating digital personas and transactions on the Internet. Verifying more than 20 billion annual transactions supporting 30,000 websites and 4,000 customers globally through the ThreatMetrix Digital Identity Network®, ThreatMetrix secures businesses and end users against account takeover, payment fraud and fraudulent account registrations resulting from malware and data breaches. Key benefits include an improved customer experience, reduced friction, revenue gain and lower fraud and operational costs. The ThreatMetrix solution is deployed across a variety of industries, including financial services, e-commerce, payments and lending, media, government and insurance.
Tel: 650-625-1451, ext. 122