ThreatMetrix Teams Up with the San Jose Earthquakes
Posted September 21, 2016
San Jose, California — (September 21, 2016)
New partnership deepens link between the leader in digital identity and one of the most recognizable MLS franchises
ThreatMetrix®, The Digital Identity Company™, and the San Jose Earthquakes today announced a multi-year partnership that begins immediately and extends through the 2019 soccer season. The partnership builds on ThreatMetrix securing online ticket sales for the Quakes and introduces an array of stadium branding, customer engagement and innovative match tie-ins.
“Having an established San Jose and Bay Area customer community with global reach is something ThreatMetrix shares with the Quakes. We’re thrilled that as an Official Quakes Team Partner, we’re able to deepen support for our hometown soccer club and continue to expand our community footprint. We’re also excited that the Quakes are highlighting how ThreatMetrix delivers secure, frictionless online ticket sales to thousands of loyal Quakes fans,” said Armen Najarian, Chief Marketing Officer for ThreatMetrix.
ThreatMetrix works with the Quakes today to ensure that any fan who purchases tickets online enjoys the same level of experience and service digitally as they do in the stadium. By deploying a ticketing platform that leverages global digital identities from ThreatMetrix, the San Jose Earthquakes can accurately differentiate good customers from fraudsters in real time with no added friction.
“We are fans of ThreatMetrix. It really helps secure our fan experience by ensuring our online ticket sales process is both easy and safe,” said Dave Kaval, president of the San Jose Earthquakes. “Thanks to ThreatMetrix Digital Identities, we now know our fans’ ticketing transactions are secure and the only attacks they should be worried about are out on the soccer field.”
One of the more innovative tie-ins of the new Quakes and ThreatMetrix partnership is the “Attackers to Watch” segment that will air at Avaya Stadium at every home match and on SJEarthquakes.com in advance of home matches. Hosted by Quakes goalkeeper legend Joe Cannon and sponsored by ThreatMetrix, this custom video series will feature the opposing team’s most daunting threats and corresponding Quakes defense strategies.
- Download the San Jose Earthquakes and ThreatMetrix case study
- Watch ThreatMetrix and Quakes executive video chat
- View the Attackers to Watch video series featuring Joe Cannon
About the San Jose Earthquakes
The San Jose Earthquakes are one of 20 teams in Major League Soccer. The club won MLS Cups in 2001 and 2003 and took home Supporters¹ Shields in 2005 and 2012. They are led by 2012 Volkswagen MLS Most Valuable Player Chris Wondolowski, one of the most prolific goal scorers in league history. The club opened its new home, Avaya Stadium, in 2015. The stadium holds 18,000 fans and is one of the most technologically advanced stadiums in MLS. The organization was originally founded in 1974 and was one of 10 charter members of MLS when the league began in 1996. The club¹s non-profit arm, the San Jose Earthquakes Community Fund, focuses on health and fitness initiatives for underserved youth in the Bay Area. For more information about the Earthquakes, log on to www.sjearthquakes.com.
ThreatMetrix®, The Digital Identity Company™, is the market-leading cloud solution for authenticating digital personas and transactions on the Internet. Verifying more than 20 billion annual transactions supporting 30,000 websites and 4,000 customers globally through the ThreatMetrix® Digital Identity Network, ThreatMetrix secures businesses and end users against account takeover, payment fraud and fraudulent account registrations resulting from malware and data breaches. Key benefits include an improved customer experience, reduced friction, revenue gain and lower fraud and operational costs. The ThreatMetrix solution is deployed across a variety of industries, including financial services, e-commerce, payments and lending, media, government and insurance.
For more information, visit www.threatmetrix.com or call 1-408-200-5755. Join the cybersecurity conversation by visiting the ThreatMetrix blog, Facebook, LinkedIn and Twitter pages.
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Vice President, Marketing & Communications
San Jose Earthquakes
Manager, Media Relations
San Jose Earthquakes
Coordinator, Media Relations
San Jose Earthquakes
Upright Position Communications